Marketing analytics jobs in 2026 — demand, top roles hiring, and related skills

As of 2026-09-30, Marketing analytics appears in 272 job postings indexed by Skillenai over the past 90 days — Marketing Analytics Manager has the most postings mentioning Marketing analytics.

Last updated · 90d ending 2026-09-30

Postings · last 90 days
272
Top role · 8.1% of skill postings
Top hiring metro
New York City

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Frequently asked questions about Marketing analytics

+Is Marketing analytics in demand in 2026?

Yes. Marketing analytics appears in 272 job postings indexed by Skillenai over the 90 days ending 2026-09-30. Marketing Analytics Manager accounts for the most postings mentioning Marketing analytics (8.1% of all postings mentioning Marketing analytics).

+What jobs require Marketing analytics?

According to the Skillenai jobs index over the 90 days ending 2026-09-30, among roles with at least 20 postings, the highest shares mentioning Marketing analytics are Marketing Analytics Lead (47.6% of that role’s postings mention Marketing analytics), Marketing Analytics Director (44.4% of that role’s postings mention Marketing analytics), Marketing Analytics Manager (34.4% of that role’s postings mention Marketing analytics).

+What skills are commonly paired with Marketing analytics?

Across job postings indexed by Skillenai (90 days ending 2026-09-30), Marketing analytics most often appears alongside SQL, Data analysis, Python, dashboards, Tableau.

+Where is Marketing analytics most in demand?

As of 2026-09-30, the metro areas posting the most jobs requiring Marketing analytics are New York City, San Francisco, Austin, Toronto, Bangkok, according to the Skillenai jobs index.

+How can I keep up with new Marketing analytics content and jobs?

Skillenai indexes news, blog posts, and research papers mentioning Marketing analytics alongside the jobs index. You can subscribe to a daily email digest of new Marketing analytics content from your Skillenai account.

+Which skills come before and after Marketing analytics?

The skill-flow chart shows skills documented in adjacent positions across observed employer changes. An outgoing skill is documented in the following position but not the preceding one. These are ideas to explore, not proven prerequisites, acquisition dates, or levels of mastery. Each ribbon counts employer moves with that skill pair; one move can contribute several pairs.

Weekly indexed postings requiring Marketing analytics — last 90 days

Salary distribution

Box = 25th–75th percentile · tick = median · whisker = 10th–90th · USD, annualized

Career paths around Marketing analytics

Skills documented before and after this skill across employer changes.

Historical career profiles · all locations

Skills before Marketing analytics

Before Marketing analyticsTableau → Marketing analytics: 2 observed employer moves with this skill pairstatistical sampling → Marketing analytics: 1 observed employer moves with this skill pairDuda → Marketing analytics: 1 observed employer moves with this skill pairpredictive analytics → Marketing analytics: 1 observed employer moves with this skill pairLearning Management System (LMS) → Marketing analytics: 1 observed employer moves with this skill pairoperator dashboards → Marketing analytics: 1 observed employer moves with this skill pairtraining modules → Marketing analytics: 1 observed employer moves with this skill pair1000+ machines & 10,000 cores daily → Marketing analytics: 1 observed employer moves with this skill pairMarketinganalyticsTableau: 2 movesTableau2 movesstatistical sampling: 1 movesstatisticalsampling1 movesDuda: 1 movesDuda1 movespredictive analytics: 1 movespredictiveanalytics1 movesLearning Management System (LMS): 1 movesLearningManagement System(LMS)1 movesoperator dashboards: 1 movesoperatordashboards1 movestraining modules: 1 movestraining modules1 moves1000+ machines & 10,000 cores daily: 1 moves1000+ machines &10,000 cores daily1 moves

Skills after Marketing analytics

After Marketing analyticsMarketing analytics → KPIs: 2 observed employer moves with this skill pairMarketing analytics → Salesforce administration: 2 observed employer moves with this skill pairMarketing analytics → NLP: 1 observed employer moves with this skill pairMarketing analytics → variables: 1 observed employer moves with this skill pairMarketing analytics → Adobe Creative Suite: 1 observed employer moves with this skill pairMarketing analytics → dSPACE: 1 observed employer moves with this skill pairMarketing analytics → accessibility: 1 observed employer moves with this skill pairMarketing analytics → oracle: 1 observed employer moves with this skill pairMarketinganalyticsKPIs: 2 movesKPIs2 movesSalesforce administration: 2 movesSalesforceadministration2 movesNLP: 1 movesNLP1 movesvariables: 1 movesvariables1 movesAdobe Creative Suite: 1 movesAdobe CreativeSuite1 movesdSPACE: 1 movesdSPACE1 movesaccessibility: 1 movesaccessibility1 movesoracle: 1 movesoracle1 moves
How to read this chart · view counts

Each side is an independent set of observed employer moves, not the same people followed through three stages. Ribbon widths compare move counts within that side. Internal moves are not included.

The following position documents a skill that the preceding position does not. Skills must be linked to both positions, with clear dates and no overlap. One move can connect several skill pairs. These patterns suggest skills to explore; they do not establish prerequisites, when a skill was learned, or a higher skill level.

Source: Skillenai talent graph, historical career profiles. Historical descriptions and coverage can change. Only the leading published connections are shown.

Observed connections and move counts
ConnectionMoves
Before: Tableau2
Before: statistical sampling1
Before: Duda1
Before: predictive analytics1
Before: Learning Management System (LMS)1
Before: operator dashboards1
Before: training modules1
Before: 1000+ machines & 10,000 cores daily1
After: KPIs2
After: Salesforce administration2
After: NLP1
After: variables1
After: Adobe Creative Suite1
After: dSPACE1
After: accessibility1
After: oracle1

Roles most likely to require Marketing analytics

Among roles with at least 20 postings in the same period.

RolePostings mentioning skill% of role postings mentioning skill
Marketing Analytics Lead1047.6%
Marketing Analytics Director1244.4%
Marketing Analytics Manager2234.4%
Marketing Data Scientist419.0%
Marketing Operations Manager312.0%
Marketing Analyst710.8%
Growth Marketer29.5%
Data Analytics Analyst15.0%
Marketing Data Analyst34.3%
Senior Data Scientist13.7%

Roles with the most Marketing analytics postings

RolePostings mentioning skillShare of skill postings
Marketing Analytics Manager228.1%
Product Manager134.8%
Data Analyst124.4%
Marketing Analytics Director124.4%
Marketing Analytics Lead103.7%
Data Scientist72.6%
Marketing Analyst72.6%
Business Analyst41.5%
Marketing Analytics Principal41.5%
Marketing Data Science Manager41.5%

Top companies posting jobs requiring Marketing analytics

Employers ranked by indexed job postings in the last 90 days.

Top companies posting jobs requiring Marketing analytics
CompanyPostings · 90 days
WPP7
Mozilla6
NielsenIQ5
Sharkninjaoperatingllc4
Agoda4
AbbVie4
Remote4
OpenBrain4
Accenture4
SKELAR3

Job postings indexed over the past 90 days, grouped by resolved employer. Counts are postings, not hires. Companies without a published page appear without a link.

Top metros hiring for Marketing analytics

NamePostingsShare
New York City259.2%
San Francisco145.1%
Austin72.6%
Toronto72.6%
Bangkok62.2%
Chicago51.8%
London41.5%
Needham41.5%
Amsterdam31.1%

Skills commonly paired with Marketing analytics

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How this was computed

Counts derive from the Skillenai jobs index over the 90 days ending 2026-09-30. Skills are resolved against the Skillenai canonical taxonomy, so the same entity is counted whether a posting writes 'Python', 'Python 3', or 'python'. Role prevalence divides postings mentioning Marketing analytics by all postings for each role in the same window, ranking roles with at least 20 postings. Role distribution divides each role’s Marketing analytics postings by all Marketing analytics postings, including postings without a role. Shares need not sum to 100% for the displayed roles. Pages refresh weekly (or daily for the top-50 most-requested skills). An adjusted trend is not shown because comparable posting coverage is insufficient.

source
Skillenai jobs index, deduplicated daily
entity_id
17950ae9b07527cb
data_as_of
2026-09-30
window_days
90
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Compiled by Jared Rand · Data sourced from the Skillenai labor market index